– Custom-tailored market research & market feasibility / entry studies
Holland House USA provides Dutch companies with thorough research and information about the US market to support their successful market entry into the USA. There are significant differences in demand, competition, consumer behavior and sales between the Netherlands and the United States. The United States is the world’s largest economy, with an annual GDP of more than $19 trillion. Entering this market can be very advantageous. Our Market Research reports are tailor-made for each customer and range from competitor analysis studies to market feasibility studies to market entry studies.
– Site Selection Services / Business Location Service
With 333 million people divided over 50 states, it is not easy for Dutch companies to decide where to locate your business in the United States. Foreign businesses are at an advantage because they can choose in which state it is most beneficial for their company to locate their business and where they would like to pay their taxes. Each state has its own rules and regulations and they need help from experts to make the right choices. Holland House USA is a trusted partner in this process. Our broad network of contacts, and clients, including a number of experienced and bilingual attorneys, tax advisors and other key service providers focusing on transatlantic business, makes our team the perfect partner in finding the ideal site for your US presence.
– Incorporation Services:
It is often recommended / essential for Dutch businesses to start a legal entity in the USA for legal and tax reasons. Holland House USA can assisit.
– Agents, Distributors, VAR’s, importers and sales agreements
Finding the best way of selling your products/services in the United States might entail working with agents, distributors, value added resellers (VAR’s), importers, warehouse companies etc. It’s highly recommended to have every detail worked out of that partnership and that both parties sign an agreement. Not always do these relationships work out in regards to expected new clients, sales numbers, sales territories etc. Holland House USA can help you find the aforementioned parties and also advise you how to work with them successfully.
– Business and Family Immigration
At most entry points into the US you will be in contact with Customs and Border patrol agents. The Netherlands is part of the Visa Waiver program that allows business and tourism stays of 90 days or less without obtaining a visa. Whoever plans longer stays and multiple entries needs to make sure they comply with the US immigration policy. There are many different Immigrant and Nonimmigrant visas. Some visas are easy to arrange yourself but most are more complicated and consultation with experts is advised. Holland House USA can help you with this.
– Business Representation Services / Pied-a-Terre / Incubator
When a Dutch company is not yet ready for their own location, they may engage the services of a Business Representation Service provider. We offer services ranging from a simple mailing address to full service offices with warehouse capabilities at various locations in the US. In addition, “incubators” are trendy in the US right now. Some focus on manufacturing, healthcare, fashion, food, biotech etc. We can help with finding the perfect solution for your company.
– Translation, Marketing & Mailings
Holland House USA can assist with editing marketing and business communication materials. Our services range from editing sales literature, creating sales letters and actual mailing of letters and samples to potential customers. We can change existing literature to US specifications. We translate, format according to American sizes and distribute as you wish via mail, email, etc.
– User Manuals
We can also assist you with your product instructions, user manuals etc. It is very important that you do not make any false claims in this sort of literature. If requested, we can have it “proof read” by a US business lawyer. We are able to save you time and money if we prepare your documents before you send them to your business lawyer. Our hourly/daily rates are substantially lower than the average business lawyer’s rates.
– Trade Show / US Trip
We can assist you in preparing your trip to the US. If you combine this with a trade show visit, make sure to send out mailings, invite people to your booth, set up appointments with other show attendees, reserve meeting rooms, hotels etc. We can make your trip to the US more successful and efficient.
– Potential Client Lists / Mailing Database
We can create, purchase and/or update any database. Depending on your industry, there is a lot of information available. We can contact the major industry associations, database providers, or agent/distributor listings suppliers. Most mailing databases are prepared in Microsoft excel (.xls file format).
– Intercultural Coaching for Dutch Companies
Cultural differences between the US and the Netherlands can be some of the most difficult to navigate because they are often underestimated. The Dutch, often think they are excellent in their English language skills and know a lot about the US. To help facilitate the integration of employees and reduce barriers to success, we offer coaching services for intercultural teams and managers in a wide variety of situations.
– Human Resources & Recruiting Services
Holland House USA is positioned to assist Dutch companies throughout the entire recruitment process, from identifying top candidates to reference checks and compensation packages, allowing you to focus on your core US business imperatives. By US law, many questions that are so common in the Netherlands during job interviews are absolutely not allowed in the United States and can get Dutch companies and managers in legal trouble if they do not prepare well. Holland House USA can help you navigate your recruitment process.
– Banking, Finance, Collection Services & Credit Checks There are more than 4000 banks in the United States. The Federal Reserve System is the central bank of the United States and is responsible for clearing all financial transactions. Collecting payments from US clients, opening a business checking account or obtaining bank financing are no easy tasks for Dutch companies that want to start their business in the US. Holland House USA can support in the above and we can also assist with setting up supplier credit programs, collection services, credit checks etc.
– Start-Up, Scale-Up and Unicorns
The terms Start-Up and Scale-Up are popular right now. In order to prepare a Dutch start-up to scale-up in the United States, usually a lot of work needs to be done e.g.:
- Develop the right strategy
- Invest in technology
- Outsource non essentials
- Boost marketing efforts and keep an eye on social media
- Improve reputation
- Hire the right people
- Make start-up independent (workable without the founders)
Holland House USA can help with the above. We may be able to find funding sources for series A, B, C or D funding as long as the Dutch company has a solid presentation & pitch deck for the US market. We can also try to help find Angel Investors & Venture Capitalists.
